Luxury Retail Window Displays
The video course “Luxury Retail Window Displays” is designed to offer you concrete tools and practical skills that you can apply immediately and independently.
This course dynamically and exhaustively summarizes the key concepts derived from 20 years of field experience, focusing on substance and key concepts without unnecessary detours.
You’ll learn strategies and techniques to plan, organize, set up, and manage successful displays in the fashion sector. Through numerous practical examples and case studies, you’ll also discover how to capture your customers’ attention from outside the store, increasing foot traffic and revenue.
Advanced Visual Merchandising
Visual Merchandising and Marketing for Fashion: Monica Minervini’s Book
This book aims to be a 360-degree journey into the world of visual merchandising, analyzing modern display, sales, and marketing strategies, with particular attention to the practical aspects of this discipline, meticulously explained and described through numerous examples and photographs.
Reading it will provide a comprehensive overview of the many facets of this profession, often still too confusing despite its high demand in the job market, and the tools that every professional should not only thoroughly understand but also know how to apply in practical execution